Who We Are
Journi was founded on a simple belief: the era of traditional advertising as the means of real connection is over. People don’t want to be sold to—they want to be seen, understood, and inspired. Social media changed everything. It created a new playing field—one where authenticity, interaction, and individuality matter more than polished ads or empty slogans.
We saw that shift long before most did. While others were chasing reach, we believed in resonance. Because it’s not about how many people see you—it’s about how deeply they connect with you. Most agents build recognition. Few build relationship. And it’s that relationship—the trust, the authority, the consistency—that makes an agents personal brand truly unforgettable.
At Journi, we don’t build one-time advertising moments. We build ongoing stories—a journey of insight, education, and expertise that unfolds over time. Every post, every reel, every touchpoint becomes part of a larger narrative that reflects who you are, what you stand for, and why the ideal buyer/seller should care.
That’s why our name ends with an “I.” Because the most powerful personal brands aren’t created from gimmicks and trends, they start from within. It’s the agent who embraces their story, their niche, and their unique voice who creates an unfair advantage—not by shouting louder, but by standing truer.
This is your Journi. We’re here to help you use it to be seen, felt, and hired.
What We Do
At Journi, we bring together a handpicked team of branding, creative, and social media experts to function as your personal, behind-the-scenes brand engine. But it’s not just about having top talent—it’s about how these pieces move together. Like the gears in a finely crafted luxury watch, when strategy, content, and production operate in perfect alignment, your personal brand gains unstoppable motion.
We provide brand and content strategy, high-end content production, and social media management—not as isolated services, but as a cohesive, aligned system designed to elevate your authority, deepen connection, and turn influence into measurable impact. Execution at a high level is essential, but alignment is what turns good work into a brand that gets seen, felt, and hired—over and over again.
Meet The Team
Terrence
Founder + Agent Brand Director
Terrence is the visionary founder and team leader of the journi collective. Over the last 13 years of his career, starting with running his own online music magazine, and later pivoting into video/media production, he has developed a rare toolkit of expertise that spans from video/film production and digital marketing to brand strategy and social media strategy. In 2017 he founded Journi, and day to day he leads the clients personal brand strategy identity, messaging, and story development through the social space.
Madison
Social Media Manager
Caroline
Lead Social Media Strategist
Caroline is an experienced Social Media Content Strategist with a demonstrated history of working with entrepreneurs and startups in a variety of fields. Skilled in Social Media, Management, Marketing, and Graphic Design, Caroline creates intentional, robust social media strategies that consistently outperform our clients other agent competition in their market
Paul
Junior Photo + Video Content Creator
With a drive to always push the bar on creative for our agent clients, Paul brings his skillset in photography and filmaking to our clients REEL content. You can catch Paul on the field meeting with agents to capture them delivering educational content, filming their latest open house, showing off the latest town coffee shop or more.
Maja
Visual Brand Designer
For over a decade Maja has led creative projects like print publications, branding and logo designs. If you value high quality, elegant and compelling graphic work, you will love maja’s work and dedication to thoughtful design. Maja leads all of our agent clients logo design as well as complimentary visual brand identity work.
Olivia
Social Media Manager
Olivia’s skillset can be best described as where content strategy, design and social media management meet. She manages the day to day organization and execution of our Journi agent client accounts with poise and precision. As Olivia has built her own personal brand that she now leverages for brand sponsorships, she brings that tactical knowledge of “What’s new and working” to our Journi clients for them to leverage for their agent brands as well.
Don
Video Content Editor
